Working with The Academy PR to launch Womens' Health event with Holland & Barrett with a comedian, writer and influencer Haley Morris and 600 instore trained Womens' Health experts across the country. The event was covered acros national press and across social thanks to the instagramable vagina wall.
The campaign was awarded PR Week’s Health, Beauty, Retail & Fashion Campaign of the Year 2024
Awarded
Holland & Barrrett - Women’s Health & Wellness Partner (PRWeek Awards Health, Beauty & Fashion )
Holland & Barrrett - Women’s Health & Wellness Partner (Consumer Campaign Highly Commended)
Creative Director: Tim Palmer
Executive Creative Director: Donald Swanepeol